Hasbro acquires Boulder Media

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Multi- award winning Dublin based studio, Boulder Media, have been acquired by Hasbro, Inc. Boulder has produced a variety of award-winning series for Cartoon Network, Nickelodeon, Disney and BBC. As a wholly-owned subsidiary, Boulder will continue to produce animated series on behalf of third-party clients, in addition to producing animation projects for Hasbro’s best-known brands.

Founded in 2000 by Robert Cullen, Boulder is one of the fastest growing animation studios in Ireland with approximately 150 full-time employees. Boulder will retain its brand and report into Stephen Davis who leads Hasbro’s entertainment and consumer products licensing division. In February 2016, Hasbro was ranked No. 3 on Fast Company’s list of Most Innovative Companies in Hollywood.

Stephen Davis, Executive Vice President and Chief Content Officer, Hasbro said “In Boulder, we have found one of the most progressive, innovative and creative teams in the business. We are thrilled to partner with Rob Cullen, Pete Lewis, Jenni MacNeaney and the entire Boulder team as we significantly enhance the execution of our story-led Brand Blueprint strategy.”

“Boulder and Hasbro have ambitious plans for growth, and working together, we will substantially expand our team and our business,” said Robert Cullen, Creative Director, Boulder. “We’re thrilled to have the opportunity to bring to life the Hasbro stories and characters that mean so much to our team, and join a company that’s emerging as an entertainment powerhouse.”